This is related to a new project we are working on. Basically, how LLMs are marketed can have a profound effect on the nature of user interaction and some critical outcomes.
In this example, two very different framings of the same tool are:
1. “𝘙𝘰𝘮𝘢𝘯𝘵𝘪𝘤 𝘈𝘐 𝘪𝘴 𝘩𝘦𝘳𝘦 𝘵𝘰 𝘮𝘢𝘪𝘯𝘵𝘢𝘪𝘯 𝘺𝘰𝘶𝘳 𝘔𝘌𝘕𝘛𝘈𝘓 𝘏𝘌𝘈𝘓𝘛𝘏”
2. “𝘙𝘰𝘮𝘢𝘯𝘵𝘪с 𝘈𝘐 𝘪𝘴 𝘯𝘦𝘪𝘵𝘩𝘦𝘳 𝘢 𝘱𝘳𝘰𝘷𝘪𝘥𝘦𝘳 𝘰𝘧 𝘩𝘦𝘢𝘭𝘵𝘩𝘤𝘢𝘳𝘦 𝘰𝘳 𝘮𝘦𝘥𝘪𝘤𝘢𝘭 𝘚𝘦𝘳𝘷𝘪𝘤𝘦 𝘯𝘰𝘳 𝘱𝘳𝘰𝘷𝘪𝘥𝘪𝘯𝘨 𝘮𝘦𝘥𝘪𝘤𝘢𝘭 𝘤𝘢𝘳𝘦, 𝘮𝘦𝘯𝘵𝘢𝘭 𝘩𝘦𝘢𝘭𝘵𝘩 𝘚𝘦𝘳𝘷𝘪𝘤𝘦”
The problem is that users only see the first description, while the second one is buried in the fine print of the terms and conditions.