{"id":1735,"date":"2025-05-05T11:05:23","date_gmt":"2025-05-05T15:05:23","guid":{"rendered":"https:\/\/ozer.gt\/log\/?p=1735"},"modified":"2025-05-05T11:20:53","modified_gmt":"2025-05-05T15:20:53","slug":"what-an-a-b-test-is-not","status":"publish","type":"post","link":"https:\/\/ozer.gt\/log\/2025\/05\/05\/what-an-a-b-test-is-not\/","title":{"rendered":"What an A\/B test is not"},"content":{"rendered":"<p>[Click title for image]<\/p>\n<p>The founder of this Shark Tank backed company (thinks he) did an A\/B test on the impact of tariffs on customer behavior (demand for a showerhead): &#8220;Made in USA&#8221; vs. &#8220;Made in Asia&#8221;.<\/p>\n<p>There&#8217;s so much wrong here that I&#8217;m just going to share it without comment. But one thing is clear: Outside of tech and other companies that are invested in data science, we&#8217;re still in the early days of business analytics education. When it comes to causal modeling, inference, and experimental design, we seem to be just getting started.<\/p>\n<p><a href=\"https:\/\/afina.com\/blogs\/news\/made-in-usa\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[Click title for image] The founder of this Shark Tank backed company (thinks he) did an A\/B test on the impact of tariffs on customer behavior (demand for a showerhead): &#8220;Made in USA&#8221; vs. &#8220;Made in Asia&#8221;. There&#8217;s so much wrong here that I&#8217;m just going to share it without comment. But one thing is [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1737,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-1735","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/ozer.gt\/log\/wp-json\/wp\/v2\/posts\/1735","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ozer.gt\/log\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ozer.gt\/log\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ozer.gt\/log\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ozer.gt\/log\/wp-json\/wp\/v2\/comments?post=1735"}],"version-history":[{"count":11,"href":"https:\/\/ozer.gt\/log\/wp-json\/wp\/v2\/posts\/1735\/revisions"}],"predecessor-version":[{"id":1748,"href":"https:\/\/ozer.gt\/log\/wp-json\/wp\/v2\/posts\/1735\/revisions\/1748"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ozer.gt\/log\/wp-json\/wp\/v2\/media\/1737"}],"wp:attachment":[{"href":"https:\/\/ozer.gt\/log\/wp-json\/wp\/v2\/media?parent=1735"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ozer.gt\/log\/wp-json\/wp\/v2\/categories?post=1735"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ozer.gt\/log\/wp-json\/wp\/v2\/tags?post=1735"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}